As a designer, it's the ultimate tightrope walk. Especially when designing anything for a mass market consumer. How cool can you make something while still making in functional? Think outside the box, but don't go too far...Will the end consumer value this? Or will your idea simply fall through the cracks and into your handy cylindrical file under the desk? So, this morning I came across this...
It's the "timeless" watch from Rogan and it's awesome. The idea that you can take something so functional and strip it of those parts and still keep it relevant and desirable is a designers dream. It got me thinking and I love that.
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